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About me.

Portrait by Jay Yang

Hi, I'm Oliver.

I'm an experienced startup leader working at the intersection of brand, product, strategy & marketing.

I'm passionate about building category-leading brands that people trust, and architecting sticky, satisfying services and products that people want to keep using.

 

As a creative, commercial and numerate business leader, I have a proven track record of developing and executing go-to-market strategies, telling powerful brand stories, establishing new growth channels and building highly engaged communities.

13 years of agency & in-house experience.

WORKING WITH YOUNG STARTUPS THROUGH TO BLUE CHIP BRANDS

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Twitter.png
By Miles.png
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Love Trails.png
Nest.png
Yahoo.png
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My skills & experience.

  • Creative direction

  • Brand strategy

  • Business strategy

  • Product strategy

  • Storytelling

  • Proposition development & positioning

  • Agency management

  • Creative planning & roadmapping

I’ve worn many hats. Run many different departments. I've been hands-on, and hands-off. This makes me a well-rounded leader that's used to getting work done. Not just talking about it.

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I'm creative and analytical, strategic and practical, with an eye for detail, yet the ability to focus on the bigger picture.

  • Pitching

  • Product design & UX/UI

  • Management & leadership

  • Budget management & reconciliation

  • Comms/PR planning

  • Customer research

  • Product marketing

  • Content & performance marketing

  • Departmental planning

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